Leading the Future of Writing Innovation


Our Impact in Numbers
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30+ Years in the international market
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40+ Export Markets in active operation
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1,500+ SKUs across categories
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2,000+ Distributors worldwide
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24/7 Operations ensuring consistent global supply
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Market Leaders in GCC & CIS regions
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OEM Partnerships with global groups like Walmart, Kmart, Lulu, Zebra, and Berlingo
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2.5 Million+ Pens/Day production capacity
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10+ New Pen Moulds Developed Monthly, with continuous innovation and the industry's largest ballpen range, supported by in-house 3D design experts
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Premium Quality: Manufactured using the latest Japanese machines and Korean moulds, rigorously lab-tested for performance in extreme climates, backed by global certifications
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Top Ranked: Amazon #1 seller in dinner sets and preferred Amazon choice for multiple categories
Our Mission
- To express the power of writing by delivering next-generation stationery products that inspire creativity and enable expression.
Our Vision
- To lead the new generation of writing by setting a new standard for innovation, quality, and sustainability in the stationery industry, empowering people to write their stories and make lasting impressions across the globe
Our Tagline
- The power of writing
- The Ultimate writing machine
Our Partnerships
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We believe in lifelong partnerships built on trust. That’s why we choose one exclusive distributor per territory—no overlap, no conflicts. Together, we grow, protect, and champion the brand as one.
Our products are available in leading retail stores across 40+ countries, ensuring visibility and accessibility for customers everywhere. We prioritize strategic shelf placement and brand consistency at every touchpoint.
From global trade fairs to local activations, we showcase our innovations and strengthen partnerships through meaningful in-person experiences. Events are a key platform for us to tell our story, meet new distributors, and celebrate our journey with the world.
We actively engage with a growing community of followers through Instagram, Facebook, LinkedIn, and more. Our content reflects our values—creativity, quality, and connection—building loyalty and awareness worldwide.